Objective:
To produce high-quality short-form video content and photos for the Ministry of Foreign Affairs’ official social media pages, as well as for the Minister of Foreign Affairs, Marko Djuric, capturing his daily schedule and activities.

Approach:
We aimed to provide comprehensive coverage of the Minister’s and Ministry’s activities, ensuring that all significant events, meetings, and engagements were documented. Our goal was to create engaging and informative content that highlighted the dynamic nature of their work, and to do so with a high level of quality and speed to maintain a robust social media presence.

Execution:

• Content Creation: We produced interviews, event highlights, behind-the-scenes footage, and press conferences. The content was varied to keep the audience engaged and informed.
• Equipment and Workflow: Utilizing professional cameras, gimbals, professional audio equipment, and high-end cameras for photos, we ensured top-notch quality. As soon as content was captured, it was sent to our editors for immediate processing and then quickly posted by the social media team.
• Adaptability: We navigated a fast-paced environment with frequent last-minute changes, coordinated closely with security, managed tight travel schedules, and efficiently captured footage without interrupting the Minister’s activities.
  
  

Outcome:

• High-Quality Recognition: Our content, starting with the event “Serbian Diplomacy Day” was highly praised by the MFA staff and international partners for its quality.
• Enhanced Engagement: The videos and photos significantly boosted social media engagement and visibility, effectively showcasing the Ministry’s activities to a broader audience.
• Client Satisfaction: The Ministry of Foreign Affairs and Minister Marko Djuric were very pleased with the quality and speed of our content production.

Conclusion:
Inloop Creative successfully enhanced the Serbia Ministry of Foreign Affairs’ social media presence through high-quality and timely video and photo content. Our comprehensive coverage of various events and activities effectively showcased the Ministry’s work, strengthening its online engagement and international recognition.